Join us on Tuesday, June 21st for a panel discussion on “Why Attribution Is Killing Your Marketing Strategy.”
The discussion will be centered on how a hyper-focus in short-term performance marketing can ensnare marketers into believing that every dollar invested must be directly attributable to some immediate outcome. This type of tunnel vision is what kills marketing strategies and sets up businesses for a future disaster. Our panelists will detail how a brand can achieve a healthy blend of both short-term performance marketing and long-term brand building to create the best digital ecosystem for the longevity of a brand.
This event is free to attend, but seating is limited and registration is required. Lunch will be provided at 11:30 AM with the panel discussion beginning at 12:00 PM.
Head of Performance Marketing
Vice President of Marketing
Chief Revenue Officer
Max Connect Digital